Shopping is something that can be quickly defined as a woman’s paradise or “realm of expertise”. It has often been said that women spend more time and money shopping that men spend time and money shopping. In my experiment, I will go to Costco and choose five people at random. I intend to prove that women will spend more time and money shopping at Costco than men will spend time and money at Costco. I also intend to prove that more women will need assistance with placing their items in their vehicles than men will need assistance with placing their items in their vehicles.
The gender role theory played a significant role in this experiment. In the theory, women assume the role of the nurturer and caregiver. Men, on the other hand, assume the role of the protector and the aggressor. Subject A- Female (37) 1. Time spent in Costco- two hours. 2. Amount spent in Costco- $149. 27. 3. Assistance needed with placing items in vehicle? No Subject B- Female (52) 1. Time spent in Costco- one hour. 2. Amount spent in Costco- $50. 12. 3. Assistance needed with placing items in vehicle? No Venus vs. Mars 3
Subject C- Male (31) 1. Time spent in Costco- three hours and thirty minutes. 2. Amount spent in Costco- $412. 92. 3. Assistance needed with placing items in vehicle? Yes Subject D- Male (47) 1. Time spent in Costco- three hours. 2. Amount spent in Costco- $371. 58. 3. Assistance needed with placing items in vehicle? Yes Subject E- Male (22) 1. Time spent in Costco- twenty minutes. 2. Amount spent in Costco- $22. 12. 3. Assistance needed with placing items in vehicle? No The gender role theory was switched with the test subjects.
The women, Subjects A and B, were defensive when approached for the experiment. They both were short and to the point with their answers. They were both aggressive to the point wherein they asked me to stand at least an arms length away from them. The men, on the other hand, were quite the opposite. Subjects C and D both were inviting and talkative. They both shook my hand and held lengthy conversations with me after I assisted them with placing the items in their respective vehicles.
Subject E behaved the same way as Subjects A and B. Venus vs. Mars 4 The expected outcome did not occur. Out of the five test subjects, the men spent more time and money shopping at Costco. The men, for the most part, were the ones who required assistance with placing their belongings in their vehicles. If this experiment were to be performed again, more test subjects should be used in order to have a basis for proving or disproving the gender theory.